50+ Home Decor Facts and Statistics, 2022-2024

Home decor reflects personal style and shapes the spaces we live in every day. Simple choices of furniture and paint colors shape how we feel and function in our homes. With trends shifting and sustainability gaining focus, how we design and decorate continues to evolve.

In this article, we will dive deeply into key facts and statistics about home decor, offering insights into the trends and ideas shaping modern living spaces.

    

Global Market Statistics

• In 2024, the global home decor market was valued at USD 960.14 billion and is forecasted to grow at a compound annual growth rate (CAGR) of 9.4% from 2025 to 2030.

• Asia Pacific dominated the home décor market with a market share of 45.45% in 2023.
• The global interior design market was valued at USD 136.12 billion in 2023 and is growing at a compound annual growth rate (CAGR) of 5.29%. By 2033, the market is expected to reach USD 228.01 billion.
• The global home décor market is distributed through various channels, with specialty stores leading at 46%, followed by supermarkets at 33%. E-commerce platforms, driven by the rise of online shopping, account for 11% of how home décor reaches consumers.

• The markets for popular home décor items, including candles, curtains, decorations, and carpets & rugs, are on the rise. By 2025, candles are projected to reach USD 11.51 billion, carpets and rugs USD 51.87 billion, curtains USD 44.31 billion, and decorations USD 31.36 billion.
• The disruptions caused by COVID-19 led key home decor stakeholders to estimate a 19% increase in costs during January- February 2022, resulting in higher product prices.

The robust growth potential of the home decor market can be attributed to consumer demand and regional dominance, particularly in Asia Pacific. The rapid expansion of e-commerce highlights the growing importance of digital channels. 

The rising valuation of specific home decor items, such as candles and rugs, suggests shifting consumer preferences toward multifunctional products and personalized home decor items. 

Sources: Grand View Research, Fortune Business Insights, Spherical Insights, Market.us News, CBI

    

U.S. Market Statistics

• The United States home décor market is projected to reach USD 215.20 billion in 2025 and grow to USD 263.21 billion by 2030, with a CAGR of 4.11% during the forecast period. This growth is largely driven by increasing consumer demand for home décor essentials such as furnishings, textiles, and floor coverings.
• In 2025, the home décor market segment in the United States generated revenue of USD 37.13 billion, making it the global leader in revenue for this sector. The market is projected to grow at an annual rate of 4.93% (CAGR) from 2025 to 2029.
• Carpets and rugs are expected to lead the market among product categories like candles, curtains, and decorations. In 2024, this segment accounted for 52.1% of the total market share, generating USD 18.45 billion.

• The United States led the North American home décor market in 2024, with consumers often choosing to engage in renovation and home décor projects every 3 to 5 years.
• In 2022, American homeowners reported a 20% increase in median renovation spending, which reached $18,000. Over half of those surveyed planned to renovate, while 46% intended to decorate their homes.
• Industrial is the most searched style trend in 24% of states, while vintage styles were the top search in 6 of states including Texas and Oklahoma.

The U.S. home decor market thrives, propelled by steady consumer investment in furnishings and renovation cycles every 3 to 5 years. American homeowners are increasingly interested in both industrial and vintage styles, showing varying consumer preferences. 

Renovation spending trends reveal a demand for improved living spaces and a significant opportunity for businesses to cater to evolving design preferences with innovative and cost-efficient solutions.

Sources: Mordor Intelligence, Statista, Grand View Research, National Association of Realtors, Floor Covering Weekly

    

Global Statistics by Product Type

Furniture

• The global furniture market was valued at USD 663.97 billion in 2023 and is projected to grow to approximately USD 1.16 billion by 2034, with a CAGR of 5.2% from 2024 to 2034.

• The Asia Pacific region leads the global furniture market with a 36% share, driven by the increasing disposable income of middle and upper-class consumers. Europe follows with 28%, while North America holds 25% of the market share.

• The global luxury furniture market was valued at USD 31.06 billion in 2024 and is expected to grow at a 4.2% CAGR from 2025 to 2030, driven by rising incomes, more luxury stores in developing economies, and growing wealth among the affluent.
• Wayfair and Amazon, the leading players in online furniture marketplaces, together account for 63% of online furniture sales.
• Antique furniture can cost about 80% less while offering unique, older pieces with character and history. Additionally, choosing antiques is an eco-friendly option, as it supports recycling and reduces demand for new production.

The global furniture market's steady growth highlights opportunities in both traditional and luxury segments, driven by rising incomes and shifting consumer priorities. Online platforms like Wayfair and Amazon also emphasize the critical role of e-commerce in modern furniture sales. 

Sources: Precedence Research, Grand View Research, Besedo, Earth.org

     

Lighting 

• The global smart lighting market is projected to grow from USD 15.5 billion in 2023 to approximately USD 35.3 billion by 2028, with a compound annual growth rate (CAGR) of 17.9%.

• The global decorative lighting market was valued at USD 41.60 billion in 2024 and is expected to grow at a CAGR of 2.9% from 2025 to 2030. Rising urbanization and growing disposable incomes are driving increased spending on home aesthetics and interior decoration.
• From 2015 to 2020, the percentage of households using LED lighting for most or all indoor lighting increased dramatically from 4% to 47%, highlighting its rapid adoption in residential spaces.
• Smart lighting systems deliver significant energy savings, cutting lighting costs by 35% to 70%. Leveraging IoT technologies, these systems enable efficient monitoring and control, supporting real-time energy management.
• According to aspectLED's survey, 96% of respondents believe the pandemic has influenced lighting design trends. Notably, 90% observed increased interest in outdoor lighting designs, while 89% noted a rise in hands-free options like motion-activated lighting.

The smart and decorative lighting markets are experiencing transformative growth, fueled by rising urbanization, consumer focus on home aesthetics, and the adoption of energy-efficient technologies like LED lighting. 

Meanwhile, post-pandemic trends reveal increased interest in outdoor lighting and hands-free solutions. This reflects a shift toward multifunctional, health-conscious, and adaptive lighting designs.

Sources: Market.us, Grand View Research, LED Lighting Supply, GDS Lighting, PRWEb

     

Wall Decor

• The wall décor market is valued at USD 60.15 billion in 2023 and is projected to reach USD 85 billion by 2033, growing at a 3.5% CAGR. Innovations like smart home technology are transforming wall décor, with consumers favoring interactive pieces that adjust colors, display digital art, or respond to voice commands.
• The global wall art market was valued at USD 53.05 billion in 2022 and is projected to grow by 5.4% CAGR from 2023 to 2030. This growth is fueled by rising demand for ready-to-install décor and increased residential construction worldwide.
• When choosing wall art, 62% of homeowners favored photography, while 49% preferred landscapes to bring natural scenery into their homes. 36% of respondents selected abstract art.

• American respondents spent an average of USD 1,155 on home art, with the most expensive piece averaging USD 307. However, the highest amount respondents said they would spend on a single art piece was USD 819.
• When asked about preferred design concepts, 33.6% favored soft, curved edges and shapes, followed by Earth-inspired prints at 21.4% and subtle textures at 20.1%. Sharp geometric shapes and colorful floral patterns ranked as the least popular choices.

Innovations like adjustable digital art and voice-responsive pieces cater to a growing demand for multifunctional aesthetics. Additionally, consumer spending on art reflects a balance between modest investments and a willingness to splurge on select statement pieces.

Sources:  Future Market Insights, Grand View Research, Buildworld, Rent Cafe

    

Smart Technology in Home Decor

• In 2022, the global market revenue for smart home technology was USD 30.9 billion for different device types such as smart appliances, energy management, and home entertainment. By 2026, the revenue is projected to skyrocket to USD 47.1 billion.

• A Consumer Reports survey from October 2022 found that 21% of Americans owned at least one large smart appliance, such as a washer, dryer, refrigerator, or dishwasher. These also included ranges, built-in microwaves, and wall ovens.
• The same survey revealed that 39% of respondents cited convenience as a key reason for using or considering smart appliances, while 31% highlighted energy efficiency. 
• 72% of American respondents have adopted smart entertainment devices such as TVs, speakers, and virtual reality headsets. 

• Active households that use smart lighting are expected to reach 714.4 million by 2029, with household penetration growing from 14.9% in 2025 to 34.1% by 2029.

The smart home technology market is on a rapid growth trajectory, with devices like smart appliances, energy management systems, and home entertainment tools driving increased consumer adoption.

Convenience and energy efficiency are the top reasons for choosing smart appliances, while the growing use of smart entertainment devices reflects broader trends toward connected, tech-enhanced living spaces.

Sources: Statista, Consumer Reports, Secure Data Recovery, Market.us

   

E-Commerce and Key Companies in the Industry

• During the COVID-19 pandemic, 54.7% of home décor market revenue came from online purchases, while the rest came from physical stores. However, this trend shifted when lockdown restrictions were lifted in 2022, with offline purchases accounting for 54.1% of revenue.
• With 4.81 billion visits per month, Amazon is the world's most visited online marketplace, followed by eBay with 1.18 billion visits and Rakuten with 542.7 million. These platforms offer a wide range of general goods, including various home décor products.

• In 2023, Overstock acquired Bed Bath & Beyond's intellectual property and digital assets for $21.5 million. Once a leading home décor and furnishing company, Bed Bath & Beyond now operates exclusively online, having closed its physical stores following the acquisition.
• IKEA, a global leader in home décor, is investing over $2.2 billion in its U.S. omnichannel growth strategy from 2023 to 2026. The plan includes opening 8 new stores, adding 900 pick-up locations, and creating over 2000 jobs.
• Only 11 brands currently control 55% of the home furnishings market. Walmart and Target lead with 11% and 7% market shares in the U.S., while brands like IKEA and Williams-Sonoma hold 2% and 3%, respectively.

After the events of the pandemic,  there is an observable shift from online to offline shopping in the home décor market which reflects changing consumer behaviors as physical stores started opening their doors again. 

However, large online marketplaces like Amazon and eBay reflect that e-commerce still plays a crucial role in the market’s growth. The consolidation of market share among a few large brands highlights the competitive dynamics in home furnishings.

Source: Statista, Besedo, Washington Post, IKEA, Statista

   

Home Decor Owner Demographics

• Millennials spend an average of 23% more on home décor than Baby Boomers, paying around $1,771 annually. 
• 62% of Generation Z respondents prefer to buy from sustainable brands, similar to Millennials, while 54% of Generation X and 44% of the Silent Generation share the same preference. This trend reflects the growing availability of eco-friendly home décor made from sustainable materials.

• According to 2Visions, 55.56% of Gen X respondents value in-person product experiences and prioritize seeing items first-hand in-store while 45.83% of Baby Boomers shop in-store for same-day availability. 
• Gender is not a major factor in online shopping behavior, with females making 42.48% and males 38.65% of their purchases online. These findings challenge traditional gender-based marketing strategies. 
• In 2023, 56% of U.S. homeowners who renovated their homes were Baby Boomers, followed by 32% from Gen X and 9% from Millennials. This highlights Baby Boomers' significant role in driving the home renovation market, likely due to their financial stability and focus on enhancing long-term living spaces.

Sustainability continues to influence purchasing behavior across generations, with Generation Z and Millennials particularly drawn to eco-friendly products. Online shopping patterns also show that gender is less of a factor in e-commerce trends than previously assumed.

Sources: Opendoor, 2Visions, First Insight, Statista

   

Consumer Spending and Behavior

• A 2024 report by Opendoor reveals that U.S. consumers spend an average of USD 5,635 on home renovation projects and USD 1,598 on home décor purchases.
• 41% of said homeowners cited cost as the most intimidating factor when starting with a renovation home project and 27% prioritized remodeling their kitchens. 
• Price is the top reason consumers buy home decor online, with 55.45% prioritizing affordability, while 54.03% value the convenience of saving time. Additionally, nearly half, or 48.82% are drawn to online shopping for its deals and promotions.

• The 2023 American Housing Survey by the U.S. Census Bureau revealed that homeowners completed over 50 million DIY projects, spending a total of more than USD 125 billion.
• American consumers are willing to pay an average of 11% more for sustainable products, while companies typically charge 28% more for them.

The following data revealed consumers' focus on affordability and convenience in both home renovations and décor purchases. This is also reflected in the strong DIY culture showing that consumers prefer doing things themselves as it is less expensive than having to pay professionals. 

This trend indicates a strong demand for budget-friendly, sustainable options, creating opportunities for brands to align with these values through promotions and affordable green products.

Sources: Opendoor, 2Visions, United States Census Bureau, Bain & Company

    

Trends in Home Decor Styles and Preferences

• According to 26% of homeowners, off-white is the most appealing interior color, while 34% consider pink the least appealing.
• 56% of homeowners prefer stained wood kitchen cabinets, while 46% favor painted ones, with natural or stained and white being the most appealing cabinet color.
• A 2023 Home Design Trend Survey reveals that 65% of Americans favor decorative decks and patios for covering outdoor living spaces, 53% prefer blended indoor/outdoor products, and 45% opt for outdoor fireplaces.
• Clean and minimal designs, favored by 59% of respondents, emerged as the top choice in home décor, far surpassing other styles. In comparison, only 16% preferred dark backgrounds with a roaring fireplace, and 15.7% chose romantic countryside or cottage-core themes, highlighting the appeal and accessibility of simplicity.

• In 2023, designers predicted the enduring popularity of various aesthetics, with 78% favoring warm minimalism, 62% maximalism, 60% mid-century modern, and 50% Scandinavian styles. Additionally, 72% of designers anticipated a rise in the prominence of classic Parisian design.

Homeowners' preference for clean, minimal designs reflects a broader shift toward simplicity and accessibility, with a significant majority gravitating toward open, uncluttered spaces. This shows that practicality is a priority for most consumers. 

Designers' predictions for enduring trends, such as warm minimalism and mid-century modern, show that timeless aesthetics continue to dominate. The rise of classic Parisian design signals a growing interest in European-inspired sophistication.

Sources: Opendoor, American Institute of Architects, Rent Cafe, Apartment Therapy

  

The Home Decor Landscape is Changing

It is undeniable that the home decor markets are growing showcasing consumer preferences on themes like sustainability, simplicity, and functionality. These themes are reflected by trends like minimalism, eco-conscious products, and outdoor living that continue to shape design choices. 

These ever-changing preferences pose a challenge to home decor brands to cater to various consumer needs. One thing is for sure: The market is shifting, not just in style, but in how people value the impact of their choices on the environment and their daily lives.